The Canberra Raiders and Major Sponsor Huawei will use their round 23 home match against the Manly Sea Eagles to help raise awareness and funds for Deaf Australia.
The Raiders launched the special jersey’s they will wear in the match today, which features the Deaf Australia logo and the entire Auslan Alphabet. The jerseys worn in the match will be auctioned off via www.allbids.com.au with proceeds going to Deaf Australia.
Manager Corporate Relations and Programs of Huawei Australia, Lisa Connors, said Huawei was proud to raise awareness and money for a wonderful organisation that assists thousands of people every year.
“As major sponsors of the Canberra Raiders, Huawei is very proud to see this very special jersey launched today along with our very good friends at Deaf Australia,” Ms Connors said. "For a child born deaf, the skills needed are many and don’t come in the traditional order of need. Lip reading, listening and speaking is a higher priority than reading.
"In addition to being able raise funds, Huawei hopes to be able to put a spot light on the issue of children's literacy in Australia."
“We are looking forward with great excitement to the Charity Round match on August 25th where the Raiders will wear this fantastic jersey - we have a very special day planned which we are sure the Raiders fans are going to love.
“Both Huawei and Deaf Australia are delighted to have this opportunity to work with the Raiders and the NRL to help build a better community.”
Canberra Raiders CEO Don Furner said the Raiders were proud to work with Huawei on delivering another fantastic charity initiative and looked forward to the game later in the season.
“The Raiders and Huawei have a proud history of working together to help raise money and awareness for a number of very worthwhile causes and we’re looking forward to adding Deaf Australia to this,” Mr Furner said. “Our club and players are all about putting back into the community and this gives us the opportunity to give some wonderful exposure for Deaf Australia who have been working with our Major Sponsor Huawei.”
Huawei and Deaf Australia have partnered previously on developing our globally recognized StorySign technology platform, a free mobile app that aims to help deaf children read by translating the text from selected books into sign language. The StorySign app uses both AI and Augmented Reality technology developed by Huawei.
Working together Huawei and Deaf Australia hope to raise awareness of deaf child literacy and to empower positive change for the millions of deaf children who are struggling to enjoy the wonderful world of books.
As a sign of ongoing commitment to the StorySign initiative, Huawei is investing in local research to support a wider conversation about ensuring equality in every aspect of their lives for people in the deaf community.
StorySign is available on Android smartphones can be downloaded for free from Google Play Store. To watch the film and learn how you can help, visit www.storysign.com