The heroes of the NRL and the Marvel Universe will interlink in Round 21 with the Canberra Raiders wearing an exclusive Super Hero themed jersey by ISC.
The Raiders ISC Marvel Super Hero Hulk jersey will launch on 15th July and will be available for fans to purchase from www.jerseys.com.au
The Raiders will join the Roosters, Dragons, Cowboys and Sea Eagles as five clubs wearing the specially designed ISC Marvel Super Hero jerseys in round 21.
We’ll see the Marvel Super Hero and NRL Sporting attributes of Power, Leadership, Instinct, Loyalty and Strategy align as the Canberra Raiders turn into the Hulk, Sydney Roosters don Captain America jerseys, St George Illawarra Dragons with Iron Man, North Queensland Cowboys with Thor and the Manly-Warringah Sea Eagles with Wolverine.
Raiders Paul Vaughan, Rooster’s Anthony Minichiello, Dragon’s Gareth Widdop, Cowboy’s Ashton Sims and Sea Eagles Kieran Foran have joined forces to promote the round with a series of vignettes that reveal how the rugby league stars channel super hero strengths and attributes come game day.
Vaughan said transforming into the Hulk for the Raiders match against the Warriors was a chance for Raiders fans to come along and support the team, and fans are encouraged to Go Green for Hulk.
“The jerseys look fantastic and fit in with the Raiders green so we look forward to seeing a big crowd at GIO Stadium to see us in the Hulk jerseys,” Vaughan said. “We’re asking fans to go green for Hulk on the day and come dressed in their best green outfits.”
ISC CEO, Brett Corrick, says “Partnering with Marvel and adopting its universally recognised characters for this unique program demonstrates, once again, ISC’s commitment to innovation in licensed sports apparel. We are delighted with the outcome and look forward to developing this partnership.”
The games played in early August, coined the Super Hero Round, will kick off on Friday, 1 August. On Saturday, 2 August, the Sydney Roosters play the St George Illawarra Dragons setting up an intriguing rivalry between Captain America and Iron Man, a key theme rumoured to explode in the highly anticipated Marvel’s Avengers: Age of Ultron next April.
This unique series of games will also feature a number of marvellous game day events, including character appearances, Marvel activities and half time entertainment.
The Walt Disney Company Australia Chief Marketing Office, Kylie Watson-Wheeler, says Marvel Super Heroes are some of the most loved and recognisable in the world like the players and clubs of the NRL in Australia. This program is such an exciting, innovative collaboration aligning Marvel character attributes with iconic NRL clubs and players.